Become A Certified Reputation Protector For Your Credit Union
Protect your credit union’s valuable brand and bottom line by becoming a certified Reputation Protector through ReputationU. Webinar attendees receive 20% off ReputationU Courses.
Due to the countless crises of 2020 and early 2021, as well as the many disruptions these issues made to most credit unions, executives and directors have increasingly recognized “reputation” as on of the most important elements of a corporation to enhance, protect and defend.
Casey Boggs, president of the reputation management firm ReputationUs, and founder for the eLearning program ReputationU, will offer CU Conferences’ participants and overview of ReputationU-eLearning program that trains you to become certified in reputation management and crisis response to protect your credit union’s brand and bottom line.
The program serves as your guide to 1) Safeguard Your Credit Union’s Reputation 2) Mitigate Reputation Damage and 3 Protect the Credit Union’s bottom Line. ReputationU participants will also receive “front line” education with crisis simulated exercises to address today’s reputation issues and crisis mitigation, including:
Cyber Security Threats. It’s not a question of if, but when a cyberattack will impact a credit union. Is a credit union prepared to address this attack and communicate accordingly?
Diversity, Equity & Inclusion (DEI). 2020 exposed many credit union’s DEI shortcomings and/or complete lack of consideration for this important part of a credit union’s culture. How does DEI (or lack thereof) affect a credit union’s reputation?
People, Products & Processes. A credit union’s reputation is based primarily on its people, products and processes. If any of these items has a bad reputation, the entire credit union has a bad image. What does a credit union really know or doesn’t know about the reputation of the the P’s?